Travelers Insurance Tiered Direct Mail Marketing

About This Project

Drivers don’t have to be perfect. That was the message that Travelers Insurance conveyed in this tiered direct mailer designed to eliminate insurance fears and educate potential customers on the benefits of switching their auto insurance to Travelers. We combined road sign graphics with playfully “flavored” messages to steer potential customers into becoming policyholders.

Date
Category
Direct Mail
Tags
Direct Mail, Direct Mail Marketing, Insurance Marketing, Printing, Travelers Insurance