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Developing a successful social media strategy for nursing programs requires a targeted audience approach. In order to promote the Columbus City School’s Adult Practical Nursing Program, Linear Creative created a plan that featured branded messages across multiple social platforms. Paid ads and boosted posts helped...

Adoption Circle is a nonprofit, state-licensed Ohio adoption agency that specializes in adoption services for newborns and children up to six months in age. Speaking gently to expectant mothers considering adoption, we used social media marketing messages to let them know about the agency’s free...