Businesses have many choices when it comes to marketing avenues, and while our society has become technologically-obsessed, print marketing remains a tried and true tactic . In fact, advertisers who make print a part of their marketing mix have the potential to significantly increase their engagement with customers, reach potential new customers, achieve greater response rates. Here are several advantages of print advertising:
1) People are more likely to remember something in print.
2) Print advertising stands out.
3) Print adds trust and credibility.
4) Print can deliver more information.
5) What is old is new again; print is gaining appeal.
6) Print can be less expensive.
7) It’s a touch thing; print is simply more engaging.
8) Print creates high ad recall.
9) Print can target specific markets.
Learn how Linear Creative can help you integrate print marketing into digital strategy to maximimize results. Call us at (216) 741-1533.